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Social Media Breakfast Ottawa 17: Dominira Saul on 'Design Thinking in Social Media'

Wednesday, July 14, 2010 from 7:30 AM to 9:00 AM (ET)

Ottawa, Ontario

Social Media Breakfast Ottawa 17: Dominira Saul on 'Design...

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Main Event Ended CA$10.00 CA$1.24
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Event Details

For those of us interested in social media, it's about finding a community of peers, making connections, learning from and supporting each other.

Social Media Breakfast Ottawa wants to help you do this by bringing you interesting, entertaining and timely speakers along with lots of real networking time over our (mostly) monthly breakfasts.

We'll keep the event to 90 minutes, focusing on providing an opportunity for attendees to meet each other. To spark conversation and discussion, we're pleased to welcome a guest speaker.

 

Breakfast Agenda

7:30 AM  Arrival, coffee & pastries, networking

8:00 AM  Introductions, guest speaker's presentation

8:30 AM  Questions

8:40 AM  Thank yous, announcements & more networking

9:00 AM  We're done! On with your day . . .

 

Who's speaking this month?

This month's speaker is a bit different from our usual marcom and social media expert-types. Joining us will be Dominira (Dom) Saul who is the Director of User Experience Design with Akendi, a human experience design firm. Yes, that's right, we've invited a designer in to learn from this month! And what we hope Dom will teach us is a little bit about design thinking.

Wikipedia presently defines design thinking as:

". . . a process for practical, creative resolution of problems or issues that looks for an improved future result. It is the essential ability to combine empathy, creativity and rationality to meet user needs and drive business success."

As Roger Martin, Dean of the Rotman School of Management at the University of Toronto would suggest, the way the designer thinks and solves problems can be applied to how business is conducted -- social media practitioners included!

In his presentation entitled Design Thinking in Social Media, Dom will introduce us to design thinking ideas and showcase a methodology that he follows in his work. Having worked on Flip video camera software, Dom will use it as a case example to illustrate design thinking concepts, tools and techniques in a relatable way.

To make these concepts useful to you, he'll apply these design thinking concepts, tools and techniques to the business strategies you might use with social media as part of your tactical plans.

Want to learn from Dom Saul? Sign up today by selecting the 'Register Now' button!

 

About Dom

Dominira is Director of User Experience Design with Akendi, a human experience design firm. Dominira believes that behind every well-designed product or service, there is a thorough understanding of the actual users and their needs.

Having presented many influential research and design outcomes to clients at all levels of the private and public sector, Dominira is very adept at putting his belief into practice. Dom remains focused on ensuring clear transfer of design recommendations and, most importantly, rationale to our clients. Dom is committed to working closely with clients to ensure their success.

Dominira is a fluently bilingual communicator who has lectured at the university level and delivered many training courses.

Dom has an MSc. in User Interface Design from London Guildhall University, a BA in Psychology from Carleton University and over 10 years of usability research and interaction design experience in the UK and Canada.

 

The fine print . . .

Can't wait for your Breakfast fix? Join us on Linkedin and Facebook. Stay in the loop at the Social Media Breakfast blog. And our official event tag is smbottawa

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When & Where


Gowling Lafleur Henderson LLP
160 Elgin Street
Place Bell, 26th Floor - Suite 2600
Ottawa, Ontario K1P 1C3
Canada

Wednesday, July 14, 2010 from 7:30 AM to 9:00 AM (ET)


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Hosted By

SMBOttawa



SMBOttawa has been organized and hosted by Simon Chen, Rob Lane and Ryan Anderson since 2008. SMBOttawa's breakfast networking events are inspired and have evolved from the Social Media Breakfast concept started by Bryan Person in Boston:

". . . as an almost-monthly event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters, new media fanatics, and online social networkers are all welcome to attend."